BODYBUILDING.COM STRONG 25 TRANSFORMATION CHALLENGE 

OFFICIAL RULES 

NO PURCHASE NECESSARY. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT IMPROVE YOUR CHANCE OF WINNING. 

  1. ELIGIBILITY: The Bodybuilding.com Strong 25 Transformation Challenge (the “Contest”) is open only to legal residents of the fifty (50) United States and District of Columbia (excluding Puerto Rico, Samoa, Guam, the US Virgin Islands, and any other US territories and protectorates and/or to members of the U.S. military who reside at APO/FPO addresses outside of the U.S.), individuals who are eighteen (18) years of age or older or the age of majority in Entrant’s place of residence at the time of Entry (“Entrant” or “You”). Entrants may not be members of any guild, union, or other organization that may prohibit them from participating in this Contest and that would restrict, require due payment, or otherwise have the right to oppose such Entrant’s participation in this Contest. Employees, contractors, members, and agents of Vitalize, LLC dba Bodybuilding.com and Retail Ecommerce Ventures, including parent companies, owners, consultants, investors, and members of their immediate family (including spouses, parents, siblings, children and their respective spouses) and persons living in the same household with any such individuals are ineligible. Entrant is subject to all applicable federal, state and local laws and regulations.  In order to be eligible, Entrant must follow these Official Rules. Failure to comply with these Official Rules may result in ineligibility of Entrant. This Contest is void where prohibited or restricted by law.  
  1. SPONSOR: This Contest is sponsored by Vitalize, LLC dba Bodybuilding.com located at 9169 W. State Street, #510, Boise, Idaho 83714 U.S.A. (“Sponsor”) 
  1. CONTEST PERIOD: The twelve (12) week Contest Period begins at 12:01 am MT on April 24, 2024, and ends at 11:59 pm MT on July 17, 2024 (“Contest Period”).  
  1. HOW TO ENTER: During the Contest Period, Sponsor will advertise the contest on the www.bodybuilding.com website and in social media, directing all Entrants to register on the www.bodybuilding.com web page https://www.bodybuilding.com/fun/transformation-challenge.html dedicated to the Contest.  All entrants must: (1) register for the Contest by completing an entry form online at www.bodybuilding.com/fun/transformation-challenge.html (must provide full legal name and email address), and (2) upload three (3) “before” photos that include the hashtag #bbcomstrong25 as provided by Sponsor on the Contest landing page (the “Entry or Entries”). To be eligible, Entrants must complete the two (2) aforementioned steps. At the end of the Contest Period, Entrants must upload three (3) “after” photos that include the hashtag #bbcomstrong25 as provided by Sponsor on the Contest landing page.  All Entries must be publicly viewable to be eligible for the Contest. Any Entry not received by Sponsor within the Contest Period will not qualify. 

Challenge periods are as follows:  

  • Registration begins at 12:01 am MT on April 24, 2024 and ends at 11:59 pm MT on July 17, 2024, winners will be announced August 12, 2024.  

IMPORTANT NOTICE TO ENTRANTS: ENTRANTS ARE RESPONSIBLE FOR DETERMINING THE CORRESPONDING TIME ZONE IN THEIR RESPECTIVE JURISDICTION. 

ENTRY REQUIREMENTS:  Entrants must upload three (3) “before” photos with the Entry form before participating in the Contest. Entrants may not enter or include any material which is (or promotes activities which are) in Sponsor’s sole discretion, hateful, slanderous, libelous, tortious, sexually explicit, obscene, pornographic, inappropriate, violent, discriminatory (based on race, sex, religion, natural origin, physical disability, sexual orientation or age), illegal, offensive, profane, or harassing; or contain material that is threatening to any person, place, business or group. False, deceptive or incomplete Entries shall render the Entrants ineligible. No substitutions of Entries will be accepted under any circumstances.  Any Entry not received by Sponsor within the Contest Period will not qualify. 

  1. PHOTO SUBMISSION: In addition to the entry requirements above, to enter the Contest, Entrant must submit three (3) “before” photographs in JPG, TIFF or PNG format not greater than three (3) megabytes per image depicting: (a) front body view including face, (b) back body view, and (c) body side view all depicting Entrant’s weight at the beginning of the Contest. Three-quarter body or full body pictures are recommended, as they are best for demonstrating Entrant’s full transformation. Each photo must include the Entrant holding an object with the official Contest hashtag (#bbcomstrong25) with current date written or printed on an object (e.g., piece of paper, marker board) held by Entrant and clearly displayed in Entrant’s photo.  

All “before” photos must be submitted no later than 11:59 pm MT July 17, 2024. Entrant must be clothed in a bathing suit or similar clothing.   

No later than 11:59 PM MT on July 17, 2024, Entrant must submit three (3) “after” photographs in JPG, TIFF or PNG format not greater than three (3) megabytes per image depicting: (a) front body view including face, (b) back body view, and (c) body side view all depicting Entrant’s weight at the end of the Contest. Three-quarter body or full body pictures are recommended, as they are best for demonstrating Entrant’s full transformation.  Each photo must include the Entrant holding the official Contest hashtag (#bbcomstrong25) with the current date written or printed on an object (e.g., piece of paper, marker board) held by Entrant or clearly displayed in Entrant’s photo.  

Sponsor reserves the right to contact any Entrant who has entered the Contest to request resubmission of one or more of the “before” or “after” photographs or to request that Entrant submit additional images to Sponsor for judging. All Entries must be submitted by Entrant. Entries may not be submitted by modeling or similar professional photography agencies. Entries may not be digitally altered beyond standard optimization (e.g., NO retouching with photo editing software, smoothing, etc.). High resolution photos are not considered enhanced or altered for purposes of this Contest. If the judges determine that an Entrant has digitally enhanced or altered his or her photo, they reserve the right to disqualify Entrant or request additional photos for judging.  

  1. Odds:  Odds of winning are dependent on the number of eligible entries received. All prizes will be awarded. 
  1. WINNER SELECTION: On or about August 7, 2024, one (1) Entrant, subject to eligibility requirements, will be selected to win the Grand Prize Package as described below (the “Grand Prize Winner”). On or about August 7, 2024, one (1) Entrant, subject to eligibility requirements, will be selected to win the Second Place Prize Package as described below (the “Second Place Prize Winner”).  On or about August 7, 2024, one (1) Entrant, subject to eligibility requirements will be selected to win the Third Place Prize Package as described below (the “Third Place Prize Winner).  The Grand Prize Winner, Second Place Prize Winner and Third Place Prize Winner are collectively referred to herein as “Winning Entrants.”  If Sponsor does not receive a response from any Winning Entrant within 72 hours of Sponsor’s notification to Winning Entrant, or a Winning Entrant declines the prize or fails to meet Sponsor requirements, such Winning Entrant may be disqualified and the prize will either be forfeited or awarded to an alternate Entrant. Sponsor’s decisions will be final and binding in all matters related to this Contest. Sponsor shall have no liability for any notification to a Winning Entrant that is lost, intercepted, delayed, or not received by the potential winner for any reason.  Limit one (1) Entry and one (1) prize per person, per email, and per household during the Contest Period. Entries received from any person, email address or per household in excess of the stated limitation will be void.  
  1. GRAND PRIZE WINNER. A Grand Prize Winner will be selected from all eligible Entrants who entered the Contest. One (1) Entrant will receive a grand prize (“Grand Prize Package”) which includes:  
  • Sun Home Sauna Equinox II Personal Sauna – $5,299.00 
  • Ice Barrel 300 – $1,199.99 
  • Trifecta Three (3) Month Trial – $1,896.00 
  • NASM – CPT Premium Self-Study – $1,399.00 
  • NASM – Bodybuilding.com Meal Prep Made Easy Course – $199.00 
  • NASM – Nutrition Series: Hot Topics and Controversies – $49.00 
  • NASM – Nutrition Series: Making Sense of Supplements – $49.00 
  • NASM – Nutrition Series: Plant-Based Diets – $49.00 
  • NASM – Nutrition Series: Understanding Food Labels and Portion Sizes – $49.00 
  • NASM – Nutrition Series: Navigating Diets – $49.00 
  • Lumaflex Body Pro – $689.00 
  • Fourth Frontier, Frontier X2 – $549.00 
  • Bodybuilding.com Gift Card – $500.00 
  • One (1) year BodyFit Membership – $120.00 
  • Bodybuilding.com Signature 100% Whey (2) 2 lb. (Vanilla Cream or Oatmeal Cookie) – $79.98 
  • Bodybuilding.com Elite Ultimate Pre (2) – $99.98 
  • Bodybuilding.com Elite Energy BCAA (2) – $69.98 
  • Bodybuilding.com Elite Power BCAA (2) – $69.98 
  • Bodybuilding.com Signature Creatine 30 serving (2) – $49.98 
  • Bodybuilding.com Signature Greens (2) – $59.98 
  • Bodybuilding.com Classic B Tee – $12.99 
  • Bodybuilding.com Hoodie – $49.99 
  • DMOOSE 3-in-1 Adjustable Dumbbell, Barbell and Kettlebell Set – $350.00 
  • LetsGetChecked – Test of Choice – $249.00 
  • Expert Brands Gift Card – $100.00 
  • Bear Komplex Military Backpack – $119.99 
  • Bear Komplex Wrist Wraps – $22.99 
  • Bear Komplex Leather Hand Grips – $39.98 
  • Bear Komplex Agility Ladder – $14.99 
  • Bear Komplex Sandbag – $119.99 
  • Ice Shaker Half Gallon – $89.99 
  • Ice Shaker 36 Ounce – $44.99 
  • Delos Therapy Gumdrop – $49.99 
  • Possible feature on Bodybuilding.com’s website, email, and social media platforms. 
  1. Second Place Prize Winner – A Second Place Prize Winner will be selected from all eligible Entrants who entered the Contest. One (1) Entrant will receive a prize (“Second Place  Prize Package”) which includes:  
  • NASM CPT Premium Self-Study – $1,399.00 
  • Trifecta One (1) Month Trial – $632.00 
  • Lumaflex Essential – $399.00 
  • Bodybuilding.com Gift Card – $300.00 
  • One (1) year BodyFit Membership – $120.00 
  • Bodybuilding.com Signature 100% Whey (2) 2 lb. (Vanilla Cream or Oatmeal Cookie) – $79.98 
  • Bodybuilding.com Elite Ultimate Pre (2) – $99.98 
  • Bodybuilding.com Elite Power BCAA (2) – $69.98 
  • Bodybuilding.com Signature Creatine 30 serving (2) – $49.98 
  • Bodybuilding.com Signature Greens (2) – $59.98 
  • Bodybuilding.com Classic B Tee – $12.99 
  • Bodybuilding.com Hoodie – $49.99 
  • DMOOSE Adjustable Dumbbell Set – $250.00 
  • Bear Komplex Commuter Series Gym Bag – $99.99 
  • Bear Komplex Wrist Wraps – $22.99 
  • Bear Komplex Leather Hand Grips – $39.98 
  • Expert Brands Gift Card – $75.00 
  • Ice Shaker 36 Ounce – $44.99 
  • Possible feature on Bodybuilding.com’s website, email, and social media platforms. 
  1. Third Place Prize Winner – A Third Place Prize Winner will be selected from all eligible Entrants who entered the Contest. One (1) Entrant will receive a prize (“Third Place Prize Package”) which includes:  
  • NASM – CPT Premium Self-Study – $1,399.00 
  • Bodybuilding.com Gift Card – $200.00 
  • One (1) Year BodyFit Membership – $120.00 
  • Bodybuilding.com Signature 100% Whey (2) 2 lb. (Vanilla Cream or Oatmeal Cookie) – $79.98 
  • Bodybuilding.com Elite Ultimate Pre (2) – $99.98 
  • Bodybuilding.com Elite Power BCAA (2) – $69.98 
  • Bodybuilding.com Signature Creatine 30 serving (2) – $49.98 
  • Bodybuilding.com Signature Greens (2) – $59.98 
  • Bodybuilding.com Classic B Tee – $12.99 
  • Bodybuilding.com Hoodie – $49.99 
  • Trifecta Seven (7) Day Trial – $158.00 
  • Ice Shaker 26 Ounce – $34.99 
  • Expert Brands Gift Card – $25.00 
  • Bear Komplex Wrist Wraps – $22.99 
  • Bear Komplex Leather Hand Grips – $39.98 
  • Possible feature on Bodybuilding.com’s website, email, and social media platforms. 

The approximate retail value (ARV) of the Grand Prize Package is $13,790.76 USD. The ARV of the Second Place Prize Package is $3,805.83 USD.  The ARV of the Third Place Prize Package is $2,422.84 USD.  The ARV of all the Prizes is $20,019.43 USD. 

The Grand Prize Winner, Second Place Prize Winner and Third Place Prize Winner will be notified on August 12, 2024 via the email or telephone provided upon registration.  All Winners will receive prizes within thirty (30) days after all eligibility requirements are met and required documents and information are received.   

More information regarding eligibility, winner selection, and available prizes is further described below. 

  1. PRIZES:  The Grand Prize Package, Second Place Prize Package and Third Place Prize  Package are collectively referred to as the “Prize.” The value of the Prize set forth above represents Sponsor’s good faith determination of the approximate retail value thereof, and the actual fair market value, as ultimately determined by Sponsor, is final and binding and cannot be challenged or appealed. In the event the stated approximate retail value of a Prize is more than the actual fair market value of that prize, the difference will not be awarded in cash or otherwise. No transfer, substitution, or cash equivalent for any prizes will be permitted, except at the sole discretion of the Sponsor due to unavailability of prizes for any reason, including but not limited to cancellation, scheduling conflicts, or force majeure. Sponsor reserves the right to substitute prizes of equal or greater value. 

All prizes are valued in U.S. dollars. Any costs associated with currency exchange are the sole responsibility of the recipient. The prizes do not include taxes, insurance, personal expenses, gratuities, incidental charges, or any other items not specifically described in the Official Rules and all expenses for any of the foregoing are the Winning Entrants’ sole responsibility. Winning Entrants are responsible for determining applicability and payment of all federal, state and local taxes. Sponsor has the right to report the value of any prize over six hundred ($600.00) USD to the Internal Revenue Service in the year the prize is received by the Winner and will be reported to the Winner and the Internal Revenue Service in the form of a Form 1099. 

  1. JUDGING CRITERIA:  All Winning Entrants will be selected by Sponsor’s internal panel of judges from the eligible Entries received.  Winning Entrants will be chosen, in Sponsor’s  sole discretion, based on the physical transformation in the “before” and “after” photos submitted.  The Winning Entrants will be judged by applying the following criteria: (1) physical improvement made to Entrant’s body as evidenced by the “before” and “after” photos submitted; and (2) Entrant’s “before” and “after” weight and body fat percentages (if provided by Entrant to Sponsor).  Sponsor’s decisions are final and binding in all matters relating to the Contest. By entering the Contest, Entrants acknowledge and agree to be bound by and not challenge the final decisions of Sponsor. All Winning Entrants will be notified by email or telephone and announced on #bbcomstrong25. 
  1. INTELLECTUAL PROPERTY: By entering the Contest, posting in connection with the Contest (including all social media), or using Contest-related hashtags, Entrant grants Sponsor (and those authorized by Sponsor) a royalty-free, worldwide, perpetual, non-exclusive license to publicly display, distribute, reproduce, and create derivative works of the Entries (including user generated content [UGC]), in whole or in part, in any media now existing or later developed, for any purpose, including, but not limited to, advertising and promotion. If Entrant’s voice, likeness, video, or other rights of publicity appear in the Entry, Entrant hereby grants to the Sponsor an irrevocable, royalty-free, worldwide license in perpetuity to use Entrant’s rights of publicity in connection with the Entry for any purpose whatsoever including but not limited to the Contest and related activities. Entrant also grants to the Sponsor a license to use his or her name to identify the source of the Entry. 

Entrant represents and warrants that he or she has all rights to Entrant’s Entries and all materials submitted in connection with the Contest. Sponsor will not be required to pay any additional consideration or seek any additional approval in connection with such uses. By submitting an Entry, each Entrant represents and warrants that: (i) the Entry is the original creation of the Entrant (or Entrant’s agent); (ii) none of the intellectual property rights in the Entry, or any portion thereof, has been licensed, assigned, or transferred to anyone that is not Entrant; and (iii) the Entry does not, to Entrant’s knowledge, violate any applicable law or regulation or infringe upon the intellectual property rights held by any third party. Without limiting the foregoing, Entries shall not include third party trademarks, logos, insignia, location signage, photographs, artwork, or sculptures, except those of Sponsor. Note: Sponsor reserves the right, in its sole discretion, to disqualify any Entry in the Contest if Sponsor views the Entry as potentially infringing, otherwise a violation or potential violation of a third party’s rights, or if it deems the Entry to be lacking in taste or quality, or to be otherwise objectionable. No substitutions of Entries will be accepted under any circumstances. Entries will not be returned or acknowledged. Proof of Entry is not considered proof of delivery or receipt of such Entry to Sponsor. Sponsor shall not have liability for any Entry that is lost, intercepted, or not received by Sponsor, for any reason. Any Entry not in one of the accepted formats, as applicable, or not posted within the Contest Period will be disqualified. Entrant agrees to hold harmless, defend, and indemnify Sponsor from any and all liabilities, loss, claims, or causes of action, including reasonable attorneys’ fees and expenses that may be incurred by Sponsor, arising out of or relating to Entrant’s Entries or any other violation of these Official Rules. 

  1. ADDITIONAL REQUIREMENTS: As a condition to receiving a Prize, all Winning Entrants agree to sign any documentation requested by Sponsor, including, without limitation, an Affidavit of Eligibility/Release of Liability/Prize Acceptance Form and Form W-9 when selected and upon presentation of said form(s) by Sponsor. If any document is returned to Sponsor as undeliverable or if Sponsor does not receive a response from any Selected Entrant within seventy-two (72) hours of attempted notification, such Selected Entrant may be disqualified, and the prize may or may not be awarded to an alternate winner. Winning Entrants may be required to participate in media coverage and/or events at Sponsor’s request. Should the Winning Entrants be unable or unwilling to fulfill the obligations outlined in these Official Rules, a substitute winner may be named. 
  1. LANGUAGE: The official version of these Official Rules is the English language version. In the event of contradictions or discrepancies between different language versions of these Official Rules, the English language version takes precedent. Entrants must submit all materials and information in English. Sponsors are not responsible for translation of any Entries or information provided in another language. Failure to submit required information in English may result in disqualification. 
  1. PERSONAL INFORMATION: Any personal information that Entrants and Winning Entrants submit in connection with the Contest will be collected and used by Sponsor and their authorized agents to administer the Contest and award the prizes. Entrant’s personal information may also be used to send additional information about Sponsor, its affiliates, and licensees, in accordance with applicable law and pursuant to its privacy police available at https://support.bodybuilding.com/en_us/privacy-policy-Sy3bjw2Y3. Except as set forth herein, Entrant’s personal information will not be used for any other purpose and will not be shared with anyone else, unless required by law. 
  1. GENERAL DISCLAIMER AND RELEASE OF LIABILITY: In consideration of the acceptance of Entrant’s Entry in the Contest and for other good and valuable consideration, the receipt and sufficiency of which are hereby acknowledged, Entrant hereby takes action for themselves, their executors, administrators, agents, representatives, spouse, children, heirs, next of kin, successors, and assigns, and acknowledges and agrees as follows: (a) to be bound by the Official Rules and decisions of Sponsor in any way related to the Contest; (b) that participation in the Contest is voluntary; (c) Entrant is not a minor; (d) Entrant is of sound mind and body and has not been advised otherwise by qualified medical person; (e) Entrant possesses all rights and faculties necessary to execute, deliver, and perform this agreement; and (f) certifies that Entrant meets all eligibility requirements as set forth in these Official Rules, which Entrant represents they have read, understand, and agree to. 

Sponsor is not responsible for any incorrect or inaccurate Entry information, human error, technical malfunction, failures, omission, interruption, deletion, or defect of any telephone network, computer online systems, computer equipment, servers, access providers, or software, including any injury or damage to Entrant’s or any other person’s computer relating to or resulting from participation in this Contest; inability to access the Entry website or any pages thereof; theft, tampering, destruction, or unauthorized access to, or alteration of Entries; Entry submissions that are processed late or incorrectly or are incomplete, garbled, or lost due to computer or electronic malfunction or traffic congestion on the Internet or any website. Proof of entering information on website is not considered proof of delivery or receipt. All dates set forth in these Official Rules are approximate. 

NOTWITHSTANDING ANY PROVISION OF THESE OFFICIAL RULES TO THE CONTRARY AND TO THE FULLEST EXTENT PERMISSIBLE BY LAW, UNDER NO CIRCUMSTANCES SHALL THE SPONSOR’S LIABILITY TO ENTRANTS EXCEED $1.00 USD. SPONSOR SHALL NOT BE LIABLE TO ENTRANT OR ANY THIRD PARTY FOR ANY INDIRECT, CONSEQUENTIAL, SPECIAL, PUNITIVE, EXEMPLARY OR INCIDENTAL DAMAGES (INCLUDING DAMAGES FOR LOST PROFITS), EVEN IF SPONSOR HAS BEEN MADE AWARE OF THE POSSIBILITY OF SUCH DAMAGES. Sponsor reserves the right to terminate, withdraw, or amend the Contest and these Official Rules for any reason. 

The invalidity or unenforceability of any provision of these Official Rules shall not affect the validity and enforceability of any other provision. In the event that any provision is determined to be invalid or otherwise unenforceable or illegal, these Official Rules shall otherwise remain in effect and shall be construed in accordance with its terms as if the invalid or illegal provision were not contained herein. 

  1. GOVERNING LAW; JURISDICTION: This Contest will be governed by and construed in accordance with the laws of the state of Idaho without regard to conflict of law principles. Any controversy arising under, in connection with or in any way relating to this Contest shall be adjudicated before a state or federal court of competent jurisdiction located in Boise, Ada County, Idaho, U.S.A. Entrant and Sponsor (i) accept, generally and unconditionally, the exclusive jurisdiction of such court and any related appellate court, and irrevocably agrees to be bound by any judgment rendered thereby in connection with this Contest, and (ii) irrevocably waives any objection it may now or hereafter have as to the venue of any such suit, action or proceeding brought in such a court or that such court is an inconvenient forum. 
  1. WINNERS LIST:  After November 10, 2024, Entrants may request a Winners List by mailing a selfaddressed stamped envelope to Bodybuilding.com, c/o Bodybuilding.com Strong 25 Transformation Challenge Contest Winners List, 9169 W. State Street, #510, Boise, Idaho 83714. All requests must be received by Sponsor within six (6) weeks after the end of the Contest Period.